The 4×4 business refers to the businesses built around four-wheel drive vehicles. This can range from sales and rentals to product and service businesses such as spares and repairs.
Business Models
- 4×4 and offroad driving instruction
- 4×4 vehicle sales (new and used)
- 4×4 spares and accessories (product business)
- 4×4 repair and maintenance (service business)
- 4×4 rentals (rental / hiring business)
- Specialised insurance for 4×4 enthusiasts
Target Market
This business serves existing and prospective owners of four-wheel vehicles as well as those who want to hire it for a short period of time.
The 4×4 business is a niche business in the automotive industry.
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