Printing is an interesting business with enough work to go around even for the small business owner, but it has a lot of competition. That is why you need to structure and market your offerings in an innovative way.
Here are some ideas
- Print smaller quantities (with higher margins). Target your business card printing at small businesses with a minimum of 100 cards. This will open up the door to small businesses as clients and people operating sideline businesses that don’t need the 1000 minimum cards done by commercial printers. This will require you to use a different less economical printing technique than commercial printers, which will be made up for by charging a premium on what clients will pay when they have 1000 cards made.
- Make higher margin business cards. Printing transparent, translucent, frosted and magnetic business cards allows you to make more profit per card.
- Print high margin items. Printing customised and personilised CD clocks allow you to make less of an item to reach your daily profit target.
- Print novelty items. Meaning of name certificates, personalised mugs, transparent greeting cards and even edible sheets for cakes are popular gift items.
- Target the enterprise. Hot foil stamping is a popular technique for printing executive items and companies love custom made invoice books. While name badges with the company logo on can give any sized business a professional look.
- Start something. There will always be a market for printing, even basics such as screen-printing and label printing.
Here are the printing business ideas we covered in 2017
Design and Print Business Cards
Make and Sell Custom CD Clocks
Make and Sell Magnetic Business Cards
Start a Label Printing Company
Start a Screen Printing Company
Print and Sell Custom Edible Sheets for Cakes
Print and Sell Transparent, Translucent and Frosted Business Cards
Start a Custom Name Badge Business
Start a Hot Foil Stamping Company
Print and Sell Custom-made Invoice Books
