Paving bricks or “pavers” are thin, flat stones designed for use in paving projects such as walkways, patios, and driveways. Start your own business making and selling paving bricks.
The most cost effective way to get started in this business is to make concrete paving bricks, which requires concrete and a mould. Moulds you can pick up for a few hundred rand. Concrete moulds currently on the market include various designs such as: cobblestone, slate, curb stone, wave shape, and large “path makers”.
Your target market is either people doing paving on behalf of others or people doing their own DIY paving. Tailor your marketing materials accordingly (see below).
Marketing your business
Paving is not the cheapest way of doing things, but it has its benefits and it’s not just cosmetic. In your marketing materials highlight these benefits. The main benefit of paving bricks over other materials is that individual bricks can later be lifted up and replaced. This allows for work to be carried out under the surface of the paving without leaving a lasting mark once the paving bricks have been replaced.
By using moulds to make your own paving bricks or paving stones you can create solid flooring that is coloured using powder pigments or concrete stain, and you are able to add texture or pattern to the surface. – Home D-zine
Also highlight the uses and examples of paving bricks, which includes driveways, patios, even pavements.
A lot of small businesses are not hard to start and so much can be done with basic materials such as cement. This is one of those. But when you get started focus on the lower end of the market and as you grow you can start producing higher quality clay paving bricks. Also like most other businesses distribution is important, besides marketing, try to find a way to easily showcase and distribute your pavers.
Make your own paving bricks or paving stones
Image credits: aliexpress, selandscapeconstruction